Make More Sales

Effective sales tactics that arm you to overcome objections and make that lighting sale.

Drive More Traffic

Proven marketing strategies to drive foot traffic into your showroom.

Be the Lighting Champ

Increase your product knowledge and recommend the proper lighting solution every time.

Race Sport® University (RSU™)

Race Sport Lighting University (RSU) offers no-cost professional online courses exclusively for our dealers. If you are an authorized Race Sport® Lighting dealer you have access! RSU™ fits your life with convenient courses that can be enjoyed anywhere, on any device, at any time, making them perfect for your entire team!

1,600+
Authorized Dealers
5
Focus Areas
100+
Hours of Training

Any Device, Anywhere, Any Time

Each element can be added and moved around within any page effortlessly. All the features you need are just one click away.

Courses

Free

Dealer Account Registration and Virtual Tour

In this course we will cover Dealer Portal account creation and give you a virtual tour of the available resources there. We will also be introducing you to the vehicle fitment guide, bulb size cross reference and other value added services available to every dealer. Finally, we will talk returns policy and how to submit an RMA request online. This course is the first step to success for every authorized Race Sport® Lighting dealer.

To Course

Free

Understanding Aftermarket Headlight Technology

In this course you will learn the foundation of aftermarket automotive headlight technology. We cover HID and LED headlight technologies in depth. We also learn how to look up and recommend the best aftermarket headlight technology, based on your customer's vehicle and preferences.

To Course