Press Release – Race Sport Lighting Launches Automotive Partnership with APG dba Premier Performance and Launch Distribution 

RINGWOOD, IL – June, 16th 2022 

Race Sport Lighting is excited to launch and partner with APG dba Premier Performance and Launch Distribution to fulfill and service their Diesel and Automotive jobbers in the industry. It was necessary to expand distribution to get dealers the innovative lighting products they need fulfilled same or next day for the job. APG dba Premier Performance and Launch Distribution jobbers can begin ordering their favorite Race Sport Lighting products immediately to ship in April. The product mix in-house at APG dba Premier Performance and Launch Distribution will be focused on “CORE” lighting top sellers like: 

  • Patented Solar Cab Roof Mount Light System 
  • Patented GEN4® LED Premium Upgrade Kits 
  • P-Series Projector Perfect CANBUS Headlight Solutions 
  • 4,6,8 and 12-Pod Off-Road RGB+W Rock Light Kits 
  • 100+ JEEP Specific Lighting upgrades 
  • ColorADAPT® and ColorSMART® RGB Multicolor Accent Light Kits 
  • And more… 

“APG dba Premier Performance and Launch Distribution has been a great distributing partner going back several years, and I am excited to revamp the mix at APG dba Premier Performance and Launch Distribution to focus on our nationwide best sellers and brand new 2022 lighting technologies. Having the latest technologies available same or next day is important for our dealers. This stocking mix in their warehouse will be a huge home run for their jobbers.” –  Steve Jergensen, Race Sport Lighting President 

“Premier Performance fills a demand we have in several states that they are very strong in. Race Sport Lighting is one of the few companies introducing new technologies monthly in the automotive/truck accessory market. We are incredibly pleased to partner with the Premiers team and look forward to the new opportunities this partnership will present our customers.” – Dave Hudson, Race Sport Lighting National Sales Manager 

About APG dba Premier Performance and Launch Distribution – Built around enthusiasts, Premier Performance carries over 300 product lines with seven warehouses throughout North America. Aftermarket Performance Group (APG) is a team of vertically integrated aftermarket performance parts companies that work together to solve problems and provide exceptional service in the aftermarket parts space. Whether you’re trying to off-load tiresome administrative tasks, get your products to top-tier retailers, expand your wholesale margins, or diversify your online presence, APG is here to help. 

About Race Sport Lighting – Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is going on 15+ years leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to the industry and back it up with award winning customer service and tech support. This reputation has earned them the position of Preferred Lighting Vendor for MESA, Tint World franchises, AAM Group, AutoGear, and Restylers International just to name a few in the industry.  

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